People are the most critical resource for any organization. Their opinions in the form of their Views -Needs – Wants – Preferences – Issues – Challenges – Difficulties - Suggestions – Ideas – Feedback are the primary source of success and essential to build & grow any entity. Small or big. New or old. Business or Academic. Government or Voluntary. Club or Community.
Insighto.com is a simple - smart- software that enables you to digitally collect and analyze peoples’ opinions in a very efficient way. You will discover a host of features that are not available elsewhere.
With a very intuitive and easy-to-use design, insighto.com is your One-platform for utilizing various opinion-generation formats such as Surveys, Feedback and many other formats that are on their way!
Insighto.com can be of great assistance to:
• Any Organization - that is dependent on its stakeholders/people for its success.
- The Customers; Prospects; Employees: Partners; Investors and all others
• Any Professional – who is looking to take opinions - to make informed decisions
- In Human Resources
- In Marketing & Advertising
- In Sales & Distribution
- In Operations
- In Administration & Management
- In Training and Development
- In Product & Concept Development etc.
• Any Researcher - who wants to collect inputs from the concerned people
• Any Government Official – to know Citizen’s Feedback and take suggestions
• Any Individual – seeking to take opinions of other people
By collecting people’s opinions, one will come to know of the levels of their happiness – satisfaction – motivation - challenges and needs. All these provide not only great learnings, but also can lead to any course correction of the decisions/ policies made or enable making appropriate decisions towards the growth of the organization.
Yes, ofcourse. There are literally hundreds of opinion-collection opportunities. Because, in every organization, interactions with internal and external people happen every day. And every such touch point offers great opportunity to take opinions.
• Internal people include Employees; Trainees; Field force; Partners; Vendors
• External people include Customers; Prospects; Investors; Shareholders
In today’s competitive world, organizations and the people leading them have to track the levels of happiness of their stakeholders on a continuous basis. Taking opinions periodically through Surveys or Feedback form is a thing of the past. In order to attract, manage and retain the people resources, organizations have to utilize every touchpoint of interaction with the stakeholders and monitor the opinions. And accelerate the growth.
Opinions and experiences of every stakeholder – the customers, the employees and others determine their levels of happiness and motivation to be part of the organization. Every touch point offers very good opportunity to organizations to strengthen the engagement with their people and accelerate the growth.
As there are literally hundreds of insight-generating opportunities – at various touchpoints – in different processes/functions, organizing this entire effort makes the organization more efficient. This leads to a much more informed decision making and enables effective management of all resources.
You can very efficiently manage hundreds of opinion (insight)-generating opportunities in your organization/ function by:
• Creating Insighto Boards
• Creating Insighto Lists - under each Board
• Creating Insightos (cards) – under each such List.
Insighto Boards enable you to structure and manage insights generation efficiently. Boards are your Engagement Folders - to denote the Processes/ Areas / Teams/ Functions/ Departments/ Projects / Workflow in which you are going to generate opinions & insights thereof.
A Board can have multiple lists. And each List can have multiple Insightos.
Few examples of Boards:
• Prospect Customer Preferences & Needs
• Current Customers’ Happiness
• New Employee On-boarding
• Employee Satisfaction Tracker
• Market Intelligence
• Student Feedback – 2018
• Parents Feedback – Quarter 1 2018
• Team Suggestions & Ideas – Q2 ‘18
• Member Feedback
Insighto Lists - are part of a Board. You can use Lists to separate your sub-processes or activities or functions or departments – as distinct engagement areas. If a Board that denotes your process has five activities, each of these would become a List.
Board | Lists |
Prospect Customer Preferences | Q1 2017 Q2 2018 |
Current Customers’ Happiness | North Region South Region Product A Product B |
New Employee On-boarding | Interview process feedback Training process feedback |
Employee Satisfaction Tracker | Trainees Non – managerial Staff Managers & Supervisors Senior Management |
Student Feedback 2018 | Class X Class VIII Botany Mathematics |
Market Intelligence | Competitor activities New Technologies |
Member Feedback | Facilities & Infrastructure Services Billing |
Each insighto - is your distinct card / tool to digitally engage – create content – share it – collect the responses and analyse the opinions of your people.
You can think of them as specific projects – each with a specific outcome – with a specific time period. Based on your contextual need, goal and the audience – you can choose whichever insighto you would want to use to collect people’s opinions.
Choose from different opinion formats – Survey – Feedback (or many other formats coming your way soon!).
Board | Lists | Insightos |
Prospect Customer Preferences | Q1 2017 Q2 2018 |
Product A Product B Product A Product B |
Current Customers’ Happiness | North Region South Region |
Pre-Sales experience Installation experience Post-Sales experience Product A-User feedback Product B-User feedback |
New Employee On-boarding | Interview process feedback Training process feedback |
Tech staff Managerial staff Executive staff Needs assessment Session feedback Post-training evaluation |
Employee Satisfaction Tracker | Trainees Managerial Staff |
Happiness – January 18 Happiness – February ‘18 Motivation & Satisfaction Suggestions & Ideas |
Student Feedback 2018 | Class X Computer Lab |
Botany Mathematics Class X Tech infrastructure |
Market Intelligence | Competitor activities New Technologies |
Product A Product B Geo 1 Geo 2 |
Member Feedback | Facilities & Infrastructure Services Billing |
Cafeteria Gaming zone Subscriptions Services Billing |
Yes. You can create questions and answers content in any language – that your people are comfortable with. Simply copy and paste that content or key in with that language’s keyboard.
The response data and analytics would however be in English.
Skip logic enables you to serve your respondents only those questions that they would need to see. Through this feature, by activating the skip feature for a specific question, you can tag the answer options to other questions that follow this specific one. Thus, while viewing your digital opinion form, based on the answer options chosen by your respondents in that specific question, appropriate questions would be served.
For example, assume you have created a question “What is your age?” with three answer options – (a) Less than 20 (b) 21- 50 and (c) More than 50.
Now, if you want to serve another specific question only to the age group 21-50, you can activate the Skip logic feature for your first question, tag appropriately the following questions to the answer options. Serve the next question only to age group 21-50. And enable respondents of other age groups skip that specific question.
Skip logic is possible with three types of questions only.
• Multi-choice – Single select
• Yes/No
• Drop down
For these question types, on the left panel of the content creation -where you build your questions and answers, you have the option to initiate the skip logic. You can also apply skip logic to that particular question by clicking on the skip icon on the right-bottom of that specific question. Applying skip logic would turn this grey icon to green.
A page break gets automatically applied whenever skip logic is applied to a question.
Very simple. Go to the Create section in the top bar. You will see the Questions & Answers panel on the left side. And on the right side panel – hover your mouse on a question header. You would see a bar-with a black background – and with some action icons.
You would see few icons on the right side through which you can edit; apply skip logic
On the left side of the bar, you would see a square shape icon – for re-ordering your question.
Just hold that re-order icon and drag & drop that question wherever you want to shift – in that page.
Remember – re-ordering of a question is possible – within a page only.
The panel on the right side In the Create and Design section will show he way your questions and answers are getting built. And by clicking on the Preview (on the top-right of your screen), you can see in a separate browser tab – the insighto page that your respondents would see.
Using insighto, any organization and its professional managers/executives can utilize various touchpoints with their stakeholders and leverage those interactions to take opinions on different aspects. And this continuous opinion-generation activity builds trust and confidence in your people on the organization. All this automatically leads to enhanced engagement between you/your organization and your people.
Yes! Your insighto.com is free – for ever.
Whenever you wish, you could take a Paid plan and derive the additional benefits that come along with it. And at the end of the subscription of your paid plan, your Insighto account will get automatically converted to the free plan.